The Med Spa Growth & Profit Playbook
More Patients.More Rebookings.A More Profitable Med Spa.
Discover how to turn more inquiries into booked appointments, keep patients coming back, and understand which numbers matter most to your med spa’s profitability.
A practical, one-hour session with Kevin McCann of GrowthStack and Nick Liguori, CPA, of Liguori Accounting.
Who should attend
Med spa owners, founders, practice managers, and leaders responsible for patient acquisition, retention, and financial performance.
What you’ll learn
- Turn more calls and inquiries into booked consultations with faster responses and consistent follow-up.
- Encourage rebooking and reconnect with patients who haven’t returned.
- See an AI receptionist handle a typical med spa inquiry live.
- Understand revenue per appointment, utilization, rebooking rate, and the financial blind spots that can limit profit.
Featured Speakers

Kevin McCann
GrowthStack

Nick Liguori, CPA
Liguori Accounting
Save your free seat.
Join us Thursday, October 15, from 12:00–1:00 PM Eastern.
You don't always need more leads.You need fewer missed opportunities.
An inquiry arrives after hours. A busy front desk misses a call. A patient leaves without rebooking. Your schedule fills up, but you still aren't sure which services are producing the strongest returns.
Those gaps can quietly limit growth—even when you're working harder than ever.
This webinar connects two sides of a healthier med spa business: the systems that help you book and retain patients, and the financial clarity that helps you decide what to grow next.
Missed inquiries
Callers hit voicemail and form submissions wait hours for a reply.
Patients who drift away
Hundreds of satisfied clients sit untouched in your system instead of rebooking.
Financial blind spots
Top-line sales grow, but margins shrink under overhead, supplies, and payroll.
A practical playbook for more appointments and smarter growth.
Six concrete takeaways you can apply directly to your practice operations and books.
Capture the opportunities you're already generating.
Spot where calls, website inquiries, and social leads can slip through the cracks.
Respond before interest fades.
See how timely responses, missed-call textbacks, and an AI receptionist can support your front desk—especially after hours.
Follow through to the appointment.
Connect inquiry follow-up, consultation booking, reminders, and rebooking into a more consistent process.
Build trust and bring patients back.
Use honest review requests and thoughtful outreach to stay visible and reconnect with patients who haven't returned.
Track the numbers that matter.
Understand revenue per appointment, revenue per hour, utilization, and rebooking rate—and how to interpret them alongside your P&L.
Make growth decisions with greater financial clarity.
Recognize why a full schedule and higher revenue don't always mean stronger profit, and identify what deserves attention each month.
The GrowthStack Framework
“A connected patient journey, supported by clearer financial decisions.”
Hear the difference a faster response can make.
During the webinar, Kevin will demonstrate an AI receptionist handling a typical med spa inquiry, so you can hear the experience for yourself and understand where it could fit in your practice.
Built for the people responsible for growing the practice.
This session is designed for med spa owners, founders, practice managers, and operators who want to:
Whether you're building your patient base or managing a busy practice, you'll get ideas you can evaluate against your own business.
Two perspectives. One goal: a stronger med spa business.

Kevin McCann
President & CEO, Executive Strategy Group | GrowthStack
Kevin brings more than 25 years of experience helping businesses connect strategy, marketing, sales, and technology. Through GrowthStack, he helps owners put practical systems in place to capture inquiries, respond faster, follow through, build trust, and bring customers back.

Nick Liguori, CPA
Owner, Liguori Accounting
Nick leads Liguori Accounting, a firm focused on accounting and financial guidance for medical aesthetics practices. He helps med spa owners make sense of their financials, track meaningful performance indicators, and make more informed business decisions.
One hour focused on your next stage of growth.
Thursday, October 15, 2026 • 12:00–1:00 PM Eastern
Turn more inquiries into appointments
Kevin covers the GrowthStack five-pillar system and demonstrates an AI receptionist.
Understand the numbers behind your growth
Nick covers financial blind spots and key med spa performance indicators.
Identify your next steps
Connect the operational and financial lessons to your practice.
Live Q&A
Bring your questions for Kevin and Nick.
Frequently Asked Questions
More booked appointments.A clearer picture of profit.
Join GrowthStack and Liguori Accounting for a practical hour focused on helping your med spa grow with stronger systems and better information.
Thursday, October 15, 2026 • 12:00–1:00 PM Eastern • Free live webinar
